Do you find shopping for supplements hard or frustrating? Worried you’re going to choose the wrong one or it’s not going to help you? Or worse – you’ll be wasting your money?
In this episode of the NatureCity Podcast, CEO Carl Pradelli kicks off a new series on how to choose high quality supplements and avoid low-quality or fraudulent supplements.
Tip #1: Choose branded ingredients over generic supplement ingredients. Carl breaks down what branded ingredients are, why they matter, and how they help ensure potency, purity, and protection from fraud.
You'll also hear why all branded ingredients are not the same (or automatically good to take) and find out the standards companies like NatureCity use to ensure its customers are getting the very best in every capsule or scoop of powder.
• Branded vs. Generic Ingredients
• Why Quality Supplements Use Branded Ingredients
• Cross-Checking to Prevent Fraud in the Supplement Industry
Timestamps:
00:00 - Intro from Carl
02:20 - Tip #1: Choose Branded Ingredients
04:26 - What Is a Branded Ingredient
06:11 - Research-Backed Benefits
07:52 – Tactics to Help Prevent Fraud
08:54 - Quality Checks Behind the Scenes
10:54 - Cost Trade-Offs & Inventory Realities
12:20 - Summary & Takeaways
