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TrueVision - Eye Health Formula

by NatureCity - SKU VISION030
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Product Snapshot

  • Contains Lutemax® 20/20, a natural source of lutein, RR-zeaxanthin and RS-zeaxanthin.
  • Also features Affron®EYE, a saffron extract standardized to consistently provide 3% crocin - the key vision health compound in saffron.
  • Helps promote macular pigment - this is the yellow pigment that acts as a protective filter against harmful blue light rays and oxidation damage.
  • Helps support retina health, helps maintain intraocular eye pressure levels and promotes better overall eye function.
  • Key benefits include helping central vision, color contrast, ability to see in low light, glare recovery and protection against age-related vision damage.

Help Support Your Vision With the Latest in Eye Health

TrueVision™ is formulated to help protect and support the vision in people of all ages.

It features the Lutemax® 2020, which uniquely provides all three carotenoids your eyes need to protect the macula – lutein, RR-zeaxanthin and RS-zeaxanthin. These nutrients come from a natural source, the marigold flower. Even those who eat a healthy, balanced diet struggle to get adequate amount of these three nutrients – making a supplement like TrueVision™ valuable to vision health.

Together, lutein and the two zeaxanthin isomers produce a yellow pigment in the macula which acts as a protective shield against harmful rays. This pigment protects the macula and retina from harmful “blue light” and oxidation damage. Maintaining optimal levels of macular pigment has been shown to help protect against age-related vision concerns.

Research has shown that supplementing with lutein and zeaxanthin may help you maintain central eyesight, and support glare recovery and contrast sensitivity (e.g. help you see better in dim light).

The emerging vision health superstar is the most prized spice in the world – saffron.

Recent research has shown that saffron helps protect photoreceptor cells from oxidative stress, making them more resilient and less likely to die. Photoreceptor cells are critical to vision health because they convert the light your eyes see to signals that your brain uses to determine what you’re seeing. In addition, saffron helps increase blood and oxygen flow in the eye, and may help maintain healthy intraocular eye pressure levels.

Saffron has been shown to help significantly promote vision quality, being able to see in low light and in contrast and color perception. TrueVision™ provides 20mg of saffron per serving from the Affron®Eye extract.

Lutemax® 20/20:  A Natural Source of Lutein, RR-Zeaxanthin
AND RS-Zeaxanthin

lutemax 20/20 logo

Your eyes are a magnet for harmful "blue light" rays from many different light sources – including sunlight. Each time your eyes are exposed to light, you are vulnerable to oxidation and free radical damage.

Over a lifetime, this damage accumulates and gradually takes its toll on your vision. And as it turns out, the part of your eye most vulnerable to blue light damage is the central portion of the retina which contains the macula.

This is important because these parts of your eyes make high resolution and central vision possible.

So how do you protect your eyes from damaging blue light? Your body uses a combination of three antioxidant-like nutrients known as carotenoids: lutein, RR-zeaxanthin and RS-zeaxanthin (also called “meso-zeaxanthin”).

Together these nutrients combine to form the protective yellow pigment known as macular pigment. Since your body can’t produce these nutrients, your eyes depend on you to provide them from food and/or supplements.

And it’s very hard to get adequate amounts of lutein, RR-zeaxanthin and RS-zeaxanthin from diet alone – particularly the zeaxanthin isomers.

With TrueVision™ you get all three nutrients from a natural source thanks to Lutemax® 2020. This botanical extract is made from marigolds, which are orange yellowish sun-loving flowers that resemble carnations.

This common garden flower contains all three of the hard-to-get vision nutrients – lutein, RR-zeaxanthin and RS-zeaxanthin. And while some supplement makers extract lutein from marigolds, until recently no one included the RR-zeaxanthin and RS-zeaxanthin – which are more challenging to deliver.

This changed thanks to the introduction of the award winning Lutemax® 2020 marigold extract, which is manufactured in India under a fully integrated supply chain. For the first time, you have a dependable natural source of lutein, RR-zeaxanthin and RS-zeaxanthin that helps protect your vision each day.

In addition to uniquely providing all three vision helping nutrients, Lutemax® 2020 is made with a patent-pending coating that protects these nutrients from exposure to oxygen, light and moisture – all of which can degrade nutrient concentration and potency.

Better yet, this coating helps to ensure the lutein, RR-zeaxanthin and RS-zeaxanthin is not released in the stomach, but rather in the intestines to maximize absorption of these precious nutrients.

Affron®EYE: The Premier Saffron Extract for Vision Health


As you may know, saffron is the world’s most expensive spice. It costs a lot because harvesting saffron requires a labor intensive hand-picking process.

The saffron spice comes from crocus sativus flowers. Each flower produces three stigmas (or threads) which are hand-picked from the blossom. The stigmas are then dried and fermented slightly to produce saffron.

And it takes about 14,000 of these stigmas to produce only one ounce of saffron – which explains the high price.  As a result, the temptation to adulterate or “imitate” saffron has been going on for hundreds of years.

It’s not always easy to look at saffron powder and determine if it’s real. That’s why if you’re buying saffron for cooking, you should always buy saffron threads and not powder.

For TrueVision™, we’ve spent a lot of time looking for a reliable quality source of saffron. And the best we found is called Affron®EYE.

You’ll find that there’s a lot to like about Affron®EYE – but perhaps most important is it was specifically designed for eye health. Each 20mg serving provides 3% of the key saffron compound known as crocin.

Crocin is the most crucial nutrient in saffron to support vision health. Once in your stomach, crocin is converted to crocetin, which your body rapidly absorbs through the intestines and delivers to target areas like the retina.

From there it goes to work…

…helping to protect photoreceptor cells in the retina from oxidative stress…

…helping to promote blood flow in the retina and surrounding areas…

... helping to promote better oxygen delivery in the eye.

You’ll also be pleased with the purity of Affron®EYE and the great care taken in growing the saffron.

Our supplier partner, Pharmactive, has its own saffron fields in the plateau La Mancha, a beautiful part of central Spain with fertile soil.

Only traditional farming methods are used in the cultivation of saffron – and flowers are hand picked at peak potency.

Pharmactive is fully integrated, so it handles every step of production locally in Spain, right down to final shipping to us.

The result is potent, hygienically clean, premium saffron powder that’s perfect for the TrueVision™ formula.

Serving Size: 1 Capsule
Servings per Container: 30
  Amount Per Serving
Lutein (Lutemax® 2020 from marigold flower) 10 mg*
Zeaxanthin isomers (RR-zeaxanthin and RS (meso)-zeaxanthin) (Lutemax® 2020 from marigold flower) 2 mg*
affron®EYE Saffron extract (Crocus Sativus L.) (stigmas) [Std. to 3% total crocin] 20 mg*
* Daily value not established.
Other ingredients: rice flour, hypromellose, vegetable stearic acid, and silica.
The TrueVision - Eye Health Formula destined to impress, and priced at only $24.97, for a limited time.

Inventory Last Updated: Sep 28, 2021

Customer Reviews

Based on 18 reviews
Claudia H. (Portland, OR)
True Vision Eye Health

I noticed a change in vision after a couple of weeks. I can actually see better even when I don't have my glasses on. I still need reading glasses but have noticed a difference with eye strain improvement.

Glad to hear you're happy with TrueVision! Thank you for your business, we're grateful to have you as a client!

Tallulah F. (Sedona, AZ)


That's great news! We're happy to hear TrueVision is helping you! Thank you for taking the time to share your experience, and for your business. We're grateful to have you as a client!

Deborah W.
Saffron has made all the difference

My eye doctor gave me a great report, my pressure was very good and I was able to keep the same prescription and frames! I’m excited to continue taking TrueVision!

Congratulations on a good checkup! We're glad you like TrueVision and we're grateful for your business! We look forward to continuing to serve you!

Mary D. (Peru, IN)
True Vision

I have been taking True Vision for several years and just had an eye exam yesterday. They said my vision was excellent. I am 71 years old and rarely use my glasses. Thanks Nature City and True Vision!

Congratulations, that's great to hear! We appreciate your business!

Lillian P. (Egg Harbor, NJ)

Both my husband and I take it everyday but I have not seen any improvement in my vision

Thank you for taking the time to share, we're grateful to have you as a client!. A fair number of users don't notice short term effects, but the TrueVision nutrients help you maintain vision health over the longer time. It varies from person to person based on your individual circumstance, but we'd encourage you to stick with it. Let us know if you have any questions!

clare (Pottsville, PA)
Good and I can afford it.

I take two a day and it does well.

Happy to hear the product is helping you! We appreciate your business!

R D. (Los Angeles, CA)
TrueVision Eye Health Formula Absolutely Works for Me!

My recovery from glare is quicker now. Another positive change is that I'm able to drive at night without having to strain my eyes as much to read freeway (expressway) signs, which used to be blurred until I approached within a few yards of them. I enjoy reading books again because the print now appears less blurred (depending upon the lighting), a testament that my vision is growing stronger by the day. I noticed these changes before I even finished the first of three bottles (a three-month supply) I purchased about a month ago. If one is still undecided about purchasing this product, rest assured it does work. Like taking any supplement, consistency is key. Take it regularly as directed and one's vision -- and confidence -- should improve. Try never to run out of it. Replenish as needed. It is worth every dollar.

Wow! We a very happy to hear TrueVision is making a real difference in your life. Thank you so much for taking the time to share, and for your business!

Louise B. (Dallas, TX)
TrueVision has been a blessing

My husband started experiencing age-related vision problems about a year and a half ago. That was a bit scary for us. His doctor told him to start taking a supplement for eye health; I immediately bought one that was available in a local pharmacy. I knew that NatureCity would have a supplement that would be superior so I ordered TrueVision. On his last doctor visit he was told he’s doing well and he didn't need to come back for a year unless he has a change in vision. What a blessing. We are so grateful for NatureCity.

We're very happy to hear the product is helping your husband, we appreciate you being a loyal client!

Robert R. (Nashville, TN)
Five Star all the way!

Friendly call taker, quick order process, quick delivery, excellent value. What more can I ask for?

We're delighted that your happy with NatureCity, we'll keep doing our best to serve you! We appreciate your business!

Louise B. (Dallas, TX)
Great Product

My husband was told to take a vision supplement to help with age-related vision concerns. Since I want the very best for him I ordered your TrueVision eye product. His vision health and eyesight has improved. We are so grateful and give TrueVision 5+ stars.

We're delighted to hear that the product is helping your husband! Thank you for taking the timer to share, and for choosing NatureCity!