To give clients the best Aloe vera supplement possible, back in 2008, NatureCity® teamed up with the distinguished medical doctor, Ivan E. Danhof, Ph.D, M.D., who is recognized worldwide as one of the foremost authorities on Aloe vera.
In the late 1970s, Dr. Danhof was the first to identify the various nutritional components in Aloe vera… hence why some peers call him one of “Aloe’s true pioneers.”
He spent much of the next 40 years studying the Aloe vera plant and its benefits (until his wife finally convinced him to retire in 2018 at age 90!).
For the last 14 years, we’ve partnered with Dr. Danhof and used his patented method for maximizing the potency of Aloe vera powder in a capsule – so folks like you can get the most from this remarkable plant.
This product is called TrueAloe™, which is the English translation of the Latin "Aloe vera".
With a heavy heart, we are sad to report that Dr. Danhof recently passed away shortly after his 93rd birthday. However, the value of his trailblazing work with Aloe vera which has helped countless individuals, lives on – as does our partnership with the wonderful Danhof family. Rest easy, Dr. D, you won’t be forgotten!
Here’s why TrueAloe™ is as good as it gets…

- TrueAloe™ contains only certified organic Aloe vera grown in ideal pollution and chemical free conditions.
- TrueAloe™’s potency is maximized using a patented method developed over decades by Dr. Danhof.
- Each batch of TrueAloe™ is analyzed by Dr. Danhof’s lab to ensure purity and potency before it gets bottled and delivered to our clients.
- TrueAloe™ has been certified with the seal of approval by the independent International Aloe Science Council (IASC) validating its Aloe content and purity.
- TrueAloe™ is bottled and further tested at a premier facility in New Jersey that is certified for quality by NSF International.